I’ve heard the debate go both ways. Article writing is a great way to edify yourself and get your name out there online. However do people really read it and want to look further and what you have to offer?
Well it really depends. Articles that are poorly written, or have no structure will be passed over. Yet well written articles with a few specific qualities, will yield a high return of leads.
Here are a few tips to a lead generating article:
- If your article is sincere and has valuable content, then people will want to go beyond your article and visit your site.
- Even a well written article won’t get leads if you don’t have a good call to action at the bottom.
- The best article won’t help you if you don’t have a centralized area to send your leads to. (Make sure this is set up first)
- Posting just one article isn’t enough. People will trust you more if they find multiple articles with unique content from you.
- You don’t have to be a professional writer to write good articles. Don’t try to sound like anyone else but yourself.
- Create a GREAT headline! If no one reads it, it doesn’t matter how great the article is! Check your headline here before publishing your article. Try to get a score close to 50%.
The first step to article writing is to just start writing! Keep these tips in mind, and of course always reread for typos!
If you’re serious about learning how to make article writing a great source of free leads, this 79 minute webinar training is a MUST see. Take the time to learn more about this great FREE strategy!
